Graphic Finisher Brief — ValuePoint Payments________________________________________About Us:ValuePoint Payments is a growing B2B merchant services firm based in the UK. We offer payment processing solutions with a focus on vendor-neutral advice and clear savings for our clients. We are now elevating our visual design standards across website, LinkedIn and marketing materials.________________________________________The Finisher Role:You will receive Canva draft files (or exports) from our internal designer. Your role is to:• Polish the designs into fully professional, corporate-grade graphics.• Apply better typography, spacing, color balance, and finishing touches.• Create two variations where needed:o Dark theme (for website): Purples, deep metallics, modern Scottish flair.o Light theme (for LinkedIn): Clean white backgrounds, subtle silvers and blues.________________________________________Deliverables:• Final finished designs exported as:o High-resolution JPG / PNGo Web-optimized versions for WIXo LinkedIn carousel size (1200x1200 or as instructed)• Canva file returned where applicable________________________________________Design Keywords:• Modern B2B• Trustworthy• Clean• Sharp typography• Balanced negative space• Corporate but distinctive________________________________________Our Brand Elements:• Logo files provided (SVG, PNG)• Brand colors:o Primary Purple: #4B1D6Ao Metallic Silver: #C0C0C0o Deep Blue: #1D3557o Accent Greens or Thistles where appropriate• Fonts: Open Sans (preferred), or clean sans-serif alternatives.________________________________________Sample Tasks:• Homepage hero banner polish• LinkedIn carousel design finalization• Blog post image headers• Simple infographics for payment comparisons________________________________________Ideal Finisher:• Strong portfolio of B2B corporate design• Can work with existing Canva files• Attention to small details that elevate a design from ‘good’ to ‘excellent’• Clear communicator________________________________________Ongoing Work:If successful, this will lead to regular work as we expand the business.________________________________________
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