Content needed for new website vending and coffee machines

详细信息

I seek a skilled copywriter to craft compelling product descriptions for our new commercial website. As a distributor of coffee machines and vending equipment, we aim to showcase the features and benefits of various models in a persuasive, sales-focused manner.
The selected candidated will review product listings from five manufacturer partners, of which we typically stock 2-4 items each. For each item, the existing technical specifications and overview must be reworked into a narrative emphasizing the value proposition for potential buyers. Elements to highlight include efficiency, reliability, maintenance requirements, capacity, pricing relativities, and any innovations which may appeal to commercial customers.
It is imperative that the descriptions are results-oriented, addressing clearly the needs and priorities of our target audience. Branded manufacturer language or passive voice should be avoided in favor of a confident, solution-selling tone. Optimization for search and scrolling on mobile is also important.
The successful applicant will have strong technical knowledge of vending and coffee equipment, as well as proven abilities in persuasive copywriting, page optimization, and meeting tight deadlines. Competitive day rates will be offered to the right independent professional who can complete this project over the next two weeks. Proficiency with content management systems is preferable but not mandatory. Please submit relevant work samples and availability with your proposal to be considered.